Mascot Design for the Indonesian Pavilion at World Expo 2020

Mahatmi, Nadia and Satyagraha, Aditya (2020) Mascot Design for the Indonesian Pavilion at World Expo 2020. International Conference of Innovation in Media and Visual Design (IMDES 2020).

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Abstract

Mascot is a representation of a brand where the mascot serves as a bridge between the brand and the consumer. Mascot can be the face of a brand and can also communicate the overall brand values. In this research, the writer will design a mascot design for the Indonesian Pavilion at the World Expo Dubai 2020. This research uses quantitative methods, namely literature study, mind mapping, and prototyping. With this research, it is hoped that it will produce a mascot design that is right for the Indonesian Pavilion at the World Expo Dubai 2020.

Item Type: Article
Subjects: 700 Arts and Recreation > 740 Graphic Arts and Decorative Arts > 740 Graphic arts (Incl. typographical designs; two-dimensional mixed-media, icon and mascot designs)
900 History and Geography > 900 History > 907 Education, Research, Related Topics of History
900 History and Geography > 910 Geography and Travel > 915 Geography of and Travel in Asia
Divisions: Faculty of Art & Design > Visual Communication Design
Depositing User: Administrator UMN Library
Date Deposited: 04 Nov 2021 02:02
Last Modified: 04 Nov 2021 02:02
URI: https://kc.umn.ac.id/id/eprint/19031

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