Design and Development of a Non-Verbal Documentary Video on the Ten Years of Joko Widodo’s Administration (A Practice-Led Study Using YouTube Analytics)

ma'mur, Angghi Muliya (2025) Design and Development of a Non-Verbal Documentary Video on the Ten Years of Joko Widodo’s Administration (A Practice-Led Study Using YouTube Analytics). Jurnal Multidisiplin Sahombu, 5 (7). pp. 2197-2203. ISSN 2809-8587

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Abstract

This study presents the design and development of a non-verbal documentary video that visually narrates the decade of Joko Widodo’s administration in Indonesia. Using a practice-led approach, the research focuses on crafting a ten-minute documentary that emphasizes visual storytelling through natural sounds, ambient audio, emotive music, and readable subtitles to enhance accessibility and engagement. The production process involved three key stages: pre-production, production, and post-production, each emphasizing the aesthetic and communicative aspects of visual narrative. Evaluation was conducted using YouTube engagement indicators to assess viewer responses and interaction patterns. The findings reveal that the integration of human-interest visuals, contextual sound design, and data-driven graphics strengthens audience immersion and message retention. This study contributes to the field of visual communication design by offering practical insights into how non-verbal storytelling can effectively convey development narratives within limited duration and digital distribution platforms.

Item Type:	Article
Creators:	ma'mur, Angghi Muliya
Contributors:
Keywords:	Visual Communication Design, Non-Verbal Storytelling, Documentary Video, Practice-Led Research, YouTube Engagement
Subjects:	700 Arts and Recreation > 790 Outline of Sports, Games and Entertainment > 791 Movie industry, Circuses, TV, Radio, Puppetry, Pageantry, Animal Performances > 791.43 Film crew (director, script, actor, actress, editor, producer)
Sustainable Development Goals:	Goal 16. Promote peaceful and inclusive societies for sustainable development, provide access to justice for all and build effective, accountable and inclusive institutions at all levels Goal 04. Ensure inclusive and equitable quality education and promote lifelong learning Goal 09. Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation
Divisions:	Faculty of Art & Design > Visual Communication Design
Date Deposited:	08 Oct 2026 09:35
URI:	https://kc.umn.ac.id/id/eprint/49678

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