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Siswaningsih, Vira Yunita (2019) Analisis Pengaruh pada Attractiveness, Expertise, Trustworthiness Endorser terhadap Attitude toward Advertising dan Attitude toward Brand, dan Implikasinya terhadap Purchase Intention dari Produk Maybelline Superstay Matte Ink Liquid Lipstcik. Bachelor Thesis thesis, Universitas Multimedia Nusantara.