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Rogers, David L. (2023) The Digital Transformation Roadmap. Colombia Business School Publishing. ISBN 978-0-231-55173-1

Rothaermel, Frank T. and Kim, John (2023) McDonald’s Corporation. McGraw Hill.

Sawhney, Mohanbir and Goodman, Pallavi (2022) Nike: Tiptoeing into the Metaverse. Northwestern Kellogg Scholl of Management.

Enright, Michael. J (2022) PROCTER & GAMBLE IN CHINA, 2022. The Asia Case Research Centre, Hong Kong.

Wöcke, Albert and Mthombeni, Morris (2022) TELKOM SOUTH AFRICA: BUSINESS MODEL INNOVATION IN A CHANGING INDUSTRY. Ivey Business School Foundation.

Yin, Pai-Ling (2022) Reading + Interactive Ilustrations: Technology Strategy. Core Curriculum: Strategy . Harvard Business Publishing Education.

Casadesus-Masanell, Ramon (2022) Reading + Interactive Ilustrations: Industry Analysis. Core Curriculum: Strategy . Harvard Business Publishing Education.

Casadesus-Masanell, Ramon (2022) Reading + Interactive Ilustrations: Introduction to Strategy. Core Curriculum: Strategy . Harvard Business Publishing Education.

Rajaram, Kumaran (2022) Alibaba Group Holding Limited Why and How Does Leadership Matter to a Company’s Growth, Success and Future Prospects. Asian Business Case Center . Nanyang Technological University.

Rajaram, Kumaran (2022) Alibaba Group Holding Limited Why and How Does Leadership Matter to its Growth, Success and to Sustain its Future. Asian Business Case Center . Nanyang Technological University.

Kampakis, Stylianos and Mourouzis, Theodosis and Cardoso, Gerard and Zinopoulou, Marialena (2022) Business Models in Emerging Technologies Data Science, AI, and Blockchain. Business Expert Press, New York, NY. ISBN 978-1-63742-313-4

Weels, John R and Weinstock, Benjamin and Danskin, Galen and Ellsworth, Gabriel (2021) Amazon.com, 2021. Harvard Business School..

Naqvl, Ijal and Lim, Thomas and Joseph, Flocy (2021) Infraco asia: bringing wireless broadband to Indonesia's rural regions. Singapore Management University, Singapore.

Cheung, Baniel and Hui, Chun (2021) MAPXUS: HOW COMPLEMENTARY PARTNERS CREATED THE LEADERSHIP NEEDED TO BUILD A SUCCESSFUL INNOVATION START-UP. The Asia Case Research Centre, Hong Kong.

Scheepers, Caren and Bogie, Jill and Arena, Michael (2021) NEDBANK GROUP: LEADERSHIP AND ADAPTIVE SPACE FOR DIGITAL INNOVATION. Ivey Business School Foundation.

Kim, W. Chan and Mauborgne, Renée and Ji, Mi (2021) Ping An Good Doctor: Creating a Nondisruptive Solution for China’s Healthcare System. INSEAD Blue Ocean Strategy Institute.

UNSPECIFIED, ed. (2021) Enel’s Innovability Global Open Innovation and Sustainability. The INSEAD Blue Ocean Strategy Institute.

Zhang, Vivian (2021) Turbulent Times For Tiktok’s Platform Strategy. Ivey Publishing.

Sinha, Sabyasachi and Malik, Naveen Kumar (2021) HCL Technologies Driving Innovation Through Ecosystem Innovation Platform. Ivey Business School Foundation.

Davis, Jason. P and Vo, Minh and Yang, Anne (2020) Case Study: Circles.Life: Business Model Innovation and Digital Entrepreneurship in Telecommunications. Insead.

Khanna, Tarun and Chan, Billy (2020) Case Study: Gogoro From Electric Scooter to Energy Platform. Harvard Business School.

Michel, Stefan and Astapov, Kirill and Baptista, Tania Correia and Vagero, Pavel and Yamada, Takeshi (2020) Case Study: Is Intel’s business model fit for the future? IMD Real Learning Real Impact.

Li, Daitian and Xiao, Yangao and Tong, Tony and Chen, Guoli (2020) Case Study: Racing into the 5G Era: Generational Technological Change and Firm Strategy in Mobile Telecommunications. Insead.

Lubinski, Christina and Viebig, Christoph (2020) Case Study: Business Model Challenges: The Electric Vehicle Company. Greif Center for Entrep. Studies-USC Marshall.

Kenneth Goh, Kenneth and Dula, Christopher (2020) Case Study: Vodien Internet Solutions: From Building Websites to Powering the Digital Back-end of Business. Singapore Management University.

Kerr, William R. and Billaud, Emilie (2020) Unilever’s Response to the Future of Work. Harvard Business School..

Iskra, Evguenia (2020) FACEBOOK: A BUSINESS MODEL UNDER ATTACK. Ivey Business School Foundation.

Pfeffer, Jeffrey (2019) Case Study: Jason Calacanis: A Case study in creating resources. Stanford Business.

Gupta, Sunil (2019) Reading + Interactive Ilustrations: Creating Customer Value. Core Curriculum: Marketing . Harvard Business Publishing Education.

Tseng, Mitchell M. and Buche, Ivy (2019) DJI Innovations Product Development in Start-ups. Thompson Center for Business Case Studies . HKUST Business School.

Han, Nianchen (2018) Case Study: China’s “Furious Five” Smartphones: Huawei, Xiaomi, Oppo/Vivo and Lenovo -Strategies and Origins. INSEAD.

Davis, Jason (2018) Case Study: GO-JEK (A): Launching a mobile ride-sharing and food delivery digital platform in Indonesia. UNSPECIFIED.

Esty, Benjamin C and Saldutte, Greg (2018) Case Study: Sandlands Vineyards. Harvard Business School.

Wicaksana, Arya and Halim, Dareen Kusuma and Hartono, Dicky and Lokananta, Felix and Lee, Sze-Wei and Song Ng, Mow and Tang, Chong Ming (2018) Case Study: First-Time Success ASIC Design Methodology Applied to a Multi-Processor System-on-Chip. IntechOpen.

Dubois, David and Chae, InYoung and Niessing, Joerg and Wee, Jean (2018) AccorHotels and the Digital Transformation: Enriching Experiences through Content Strategies along the Customer Journey. Insead: The Business School for the World.

UNSPECIFIED, ed. (2018) Blue Ocean Hackathon Market Creation in a Highly Competitive Industry. The INSEAD Blue Ocean Strategy Institute.

Beckman, Sara L., ed. (2018) Innovation, Co-Creation, and Design Thinking: How Salesforce’s Ignite Team Accelerates Enterprise Digital Transformation. Berkeley Haas Case Series . Haas School of Business.

Cohen, Lauren and Malloy, Christopher and Powley, Will (2018) Artificial Intelligence and the Machine Learning Revolution in Finance Cogent Labs and the Google Cloud Platform (GCP). Harvard Business School Publishing.

Ofek, Elie and Eiran, Margot (2018) From Start-Up to Grown-Up Nation The Future of the Israeli Innovation Ecosystem. Harvard Business School.

Xiao, Yangao (2017) Case Study: A Dark Horse in the Global Smartphone Market: Huawei’s Smartphone Strategy. UNSPECIFIED.

Niessing, Joerg (2017) Case Study: Telenor: Revolutionizing Retail Banking in Serbia Digital Transformation of the Customer Experience. UNSPECIFIED.

Mark, Ken (2017) Case Study: Entrepreneurs at twitter: building a brand, a social tool or a tech powerhouse. UNSPECIFIED.

Bughin, Jacques and Zeebroeck, Nicolas Van (2017) The best response to digital disruption: companies that adopt bold strategies in the face of industry digitazion improve their odds of coming out winners. MIT Sloan Management Review.

Olenick, Michael (2016) The Marvel Way: Restoring a Blue Ocean. INSEAD Blue Ocean Strategy Institute.

Chatterjee, Sayan (2016) Case Study: AirBNB - Business Model Development and Future Challenges. Ivey School of Business Foundation.

Garvin, David. A and Sesia, Aldo (2016) Case Study: N12 Technologies: Building an Organization and Building a Business. UNSPECIFIED.

Zacharakis, Andrew and Muller, John. H (2016) Case Study: Crowfunding: a tale of two campaigns. UNSPECIFIED.

Edmondson, Amy C. and Harvey, Jean-François (2016) Open Innovation at Fujitsu (A). Harvard Business School.

Kien, Sia Siew and Soh, Christina and Weill, Peter and Chong, Yvonne (2015) Rewiring The Enterprise For Digital Innovation: the Case of DBS Bank. Nanyang Technologycal University.

Saldanha, Fabio Prado and Pozzebon, Marlei (2015) Fiat Mio The Project That Embraced Open Innovation, Crowdsourcing and Creative Commons in the Automotive Industry. International Journal of Case Studies in Management . HEC Montréal Case Centre, Canada.

Steen, Eric Van Den (2014) Drivers of Value Creation. Harvard Business School Publishing, Boston.

Agnihotri, Arpita and Bhattacharya, Saurabh (2014) Case Study: Hypercompetition in E-retail: Flipkart.com. Ivey Publishing.

Kerr, William R. and Nanda, Ramana and Mcquade, James (2014) Reading + Interactive Ilustrations: Financing Entrepreneurial Ventures. Core Curriculum: Entrepreneurship . Harvard Business Publishing Education.

Andersen, Espen and Schiano, Bill (2014) Teaching with cases: a practical guide. Harvard Business School Publishing, Boston, USA. ISBN 978-1-62527-626-1

Raghavan, Srividya (2014) Reboot Systems’ Refurbished Computers A Frugal Solution for Digital Divide. Richard Ivey School of Business Foundation.

Hagiu, Andrei and Altman, Elizabeth J. (2013) Case Study: Intuit QuickBooks: From Product to Platform. Harvard Business School.

Brookhart, Susan M. (2013) Grading and Group Work: How do I assess individual learning when students work together? ASCD.

Parulkar, Ishwar (2013) Made in India: Cisco Reroutes Innovation. Singapore Management University.

Ly, Bryan and Vroom, Govert (2012) Case Study: Competitive dynamics: Competitive Strategy. IESE Publishing.

Palepu, Krishna and Anand, Bharat and Tahilyani, Rachna (2011) Tata Nano - The People's Car. Harvard Business School Publishing.

Kennedy, Robert (2010) Note on the Value Chain: A Framework for Analyzing Firm Activities. William Davidson Institute.

Kennedy, Robert (2010) Note on Managing the Value Chain: Governance, Location, and Firm Scope Decisions. William Davidson Institute.

UNSPECIFIED, ed. (2008) HCL Technologies Employee First, Customer Second. Darden Business Publishing.

Bitner, Mary Jo and Ostrom, Amy L. and Morgan, Felicia N. (2008) Service Blueprinting A Practical Technique for Service Innovation. California Management Review . Haas School of Business.

Jiangyong, Lu and Tao, Zhigang and Chan, Isabella (2007) Case Study: eBay's Strategy in China: Alliance or Acquisition. Asia Case Research Centre University of Hong Kong.

Vasella, Daniel (2003) Transforming Human Resources at Novartis: The Human Resources Information System. Stanford University, Stanford.

Mintzberg, Henry and Ahlstrand, Bruce and Lampel, Joseph (1998) Strategy Safari: a Guided Tour through the Wilds of Strategic Management. THE FREE PRESS, New York, NY. ISBN 978-0-684-83173-2

Loudis, Jessica and Blagojevic, Bosko and Peetz, John Arthur and Rodman, Allison Should I Go to Grad School?: 41 Answers to an Impossible Question. BLOOMSBURY.

UNSPECIFIED, ed. Artificial Intelligence: Stitch Fix A Blue Ocean Retailer in the AI World. The INSEAD Blue Ocean Strategy Institute.