Perancangan Kampanye Sosial Stop Memelihara Elang Bondol secara Ilegal

⭐ Arief, Nuzul Dellaneira (2020) Perancangan Kampanye Sosial Stop Memelihara Elang Bondol secara Ilegal. Bachelor Thesis, Universitas Multimedia Nusantara.

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Abstract

Populasi elang bondol sudah semakin berkurang karena pemeliharaan ilegal masih tetap dilakukan, padahal peraturan tentang perburuan dan pemeliharaan hewan liar secara ilegal sudah tercantum pada UU No. 5 Tahun 1990 dan diatur dalam PP No. 106 Tahun 2018. Kampanye sosial digunakan untuk meningkatkan awareness masyarakat terhadap populasi elang bondol yang semakin berkurang, untuk tidak lagi menjadikan elang bondol sebagai peliharaan. Metode pengumpulan data kualitatif berupa wawancara, observasi, studi pustaka, dan studi eksisting dilakukan untuk melengkapi data. Output kampanye sosial dirancang guna menyadarkan masyarakat pentingnya untuk tidak memelihara elang bondol. Untuk perancangan media-media kampanye berdasarkan urutan dari AISAS agar penulis berhasil mencapai target yaitu merubah perilaku masyarakat.

Item Type:	Thesis (Bachelor Thesis)
Creators:	Arief, Nuzul Dellaneira (00000016093)
Contributors:	Satyagraha, Aditya
Keywords:	elang bondol, kampanye sosial, awareness
Subjects:	300 Social Sciences > 300 Social sciences, sociology and anthropology > 300 Social sciences 300 Social Sciences > 300 Social sciences, sociology and anthropology > 302 Social interaction, Interpersonal interaction 300 Social Sciences > 300 Social sciences, sociology and anthropology > 302 Social interaction, Interpersonal interaction > 302.14 Social Participation 700 Arts and Recreation > 740 Graphic Arts and Decorative Arts > 741 Drawing and drawings (Incl. cartoons, animations, comics, graphic novels and caricatures) > 741.6 Graphic Design, Illustration
Sustainable Development Goals:	Goal 12. Ensure sustainable consumption and production patterns Goal 15. Protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt and reverse Goal 04. Ensure inclusive and equitable quality education and promote lifelong learning
Divisions:	Faculty of Art & Design > Visual Communication Design
Date Deposited:	04 Dec 2020 18:15
URI:	https://kc.umn.ac.id/id/eprint/14595

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