Perancangan Ulang Identitas Visual Museum Nasional Sejarah Alam Indonesia (MUNASAIN)

In, Ni (2021) Perancangan Ulang Identitas Visual Museum Nasional Sejarah Alam Indonesia (MUNASAIN). Bachelor Thesis thesis, Universitas Multimedia Nusantara.

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Abstract

Museum Nasional Sejarah Alam Indonesia (MUNASAIN) pada awalnya bernama Museum Etnobotani Indonesia (MEI) yang diresmikan pada 18 Mei 1982 oleh Menristek Prof. Dr. Ing. B. J. Habibie. Pembaruan wajah museum terjadi dikarenakan perluasan konten isi museum dari etnobotani menjadi natural historis di Indonesia. Di bawah pengelolaan yang baru, MUNASAIN mengalami perluasan value dan permasalahan dalam implementasi identitas visual ke setiap media yang menyebabkan masyarakat tidak menyadari keberadaan MEI yang berganti menjadi MUNASAIN. Dengan latar belakang diatas, maka penulis akan melakukan perancangan "Perancangan Ulang Identitas Museum Nasional Sejarah Alam Indonesia (MUNASAIN) khususnya bagi usia 17-25 tahun di Jabodetabek". Metode yang dilakukan dengan wawancara, observasi partisipatif, kuesioner, dan studi referensi. Hasil perancangan adalah perancangan identitas Museum Nasional Sejarah Alam Indonesia meliputi logo dan buku Graphic Standard Manual (GSM) serta implementasi identitas ke dalam media informasi.

Item Type: Thesis (Bachelor Thesis)
Keywords: perluasan value, MUNASAIN, perancangan ulang identitas
Subjects: 700 Arts and Recreation > 700 Arts > 708 Galleries, museums, private collections of fine and decorative arts
700 Arts and Recreation > 740 Graphic Arts and Decorative Arts > 741 Drawing and drawings (Incl. cartoons, animations, comics, graphic novels and caricatures) > 741.6 Graphic Design, Illustration
Divisions: Faculty of Art & Design > Visual Communication Design
SWORD Depositor: Administrator UMN Library
Depositing User: Administrator UMN Library
Date Deposited: 24 Aug 2021 15:03
Last Modified: 15 Sep 2023 01:31
URI: https://kc.umn.ac.id/id/eprint/16390

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