Revitalisasi Brand Komite Olahraga Nasional Indonesia

Hermawan, Yora (2021) Revitalisasi Brand Komite Olahraga Nasional Indonesia. Bachelor Thesis thesis, Universitas Multimedia Nusantara.

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Abstract

Komite Olahraga Nasional Indonesia (KONI) merupakan sebuah lembaga otoritas keolahragaan di Indonnesia negara yang dibentuk dengan tugas sebagai pengkoordinasian, pelaksanakan pembinaan untuk mewujudkan presetasi keolahragaan nasional yang mengarah kepada tercapainya prestasi internasional. Tetapi persepsi KONI di masyarakat pada periode 2015-2019 memiliki persepsi negatif di masyarakat. Untuk menjawab masalah ini maka dirancanglah brand identity untuk KONI periode 2019-2023.

Item Type:	Thesis (Bachelor Thesis)
Keywords:	KONI, brand, identity, persepsi, masyarakat, periode
Subjects:	600 Technology (Applied Sciences) > 650 Management and Public Relations > 658 General management (Risk Management, Profit and Loss, Logistics) > 658.8 Mall, Shopping Center, E-Commerce > 658.87 Retail Channel > 658.872 Brand, Branding
Divisions:	Faculty of Art & Design > Visual Communication Design
SWORD Depositor:	Administrator UMN Library
Depositing User:	Administrator UMN Library
Date Deposited:	24 Aug 2021 12:21
Last Modified:	14 Sep 2023 00:47
URI:	https://kc.umn.ac.id/id/eprint/17797

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