Marketing Communication Menggunakan Augmented Reality pada Mobile Platform

Young, Julio Cristian (2015) Marketing Communication Menggunakan Augmented Reality pada Mobile Platform. Ultimatics : Jurnal Teknik Informatika, 7 (1). ISSN 2085-4552

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Abstract

Augmented Reality is a technology that can project objects from the virtual world to the real world. Augmented Reality continues to be developed so it can be easy to implement into various devices. However, the device must have a camera, VGA card, and the ability to process data that is high enough to be able to process and projecting graphical data that captured by the camera and displayed to the screen. Marker-based Augmented Reality is still better than Markerless Augmented Reality due to several issues such as disturbances in the geomagnetic sensor that is used to map the Y axis and Z device that belongs to the user.

Item Type: Article
Subjects: 000 Computer Science, Information and General Works > 000 Computer Science, Knowledge and Systems > 005 Computer Programming
400 Language > 410 Linguistics
600 Technology (Applied Sciences) > 600 Technology > 602 Miscellany
600 Technology (Applied Sciences) > 650 Management and Public Relations > 659 Advertising, Marketing and Public Relations
Divisions: Faculty of Engineering & Informatics > Informatics
Depositing User: Administrator UMN Library
Date Deposited: 05 Oct 2021 09:49
Last Modified: 05 Oct 2021 09:49
URI: https://kc.umn.ac.id/id/eprint/18538

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