The lure of the city, the possibilities of the village: crowdsourcing graphic designers in Indonesia

Crosby, Alexandra and Rina, Ratna Cahaya (2017) The lure of the city, the possibilities of the village: crowdsourcing graphic designers in Indonesia. Cumulus Open Design for E-very-thing. ISSN 1795 1879

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Abstract

Indonesia provides an enormous number of world’s designers, many of them as subscribers to world’s major design-task marketplaces, 99designs. com. Somewhat surprisingly, many of these designers are not located in cities and many have no formal training in design. They are linked to the global design profession, through crowdsourcing platforms. These kinds of platforms offer advantages both to clients and designers, saving energy resources and costs. In addition, they potentially lessen the pressures of urbanisation, an increasingly ‘wicked’problem as Indonesia’s economy develops, population increases and natural resources are depleted. But this kind of employment is also provoking strong reactions from professional designers and design organisations in Indonesia. This paper traces those reactions and argues for more sensitivity in global design discourse to how the profession plays out in local contexts. In this paper we present research into emerging design practices in Indonesia and their links to crowdsourcing platforms. In doing so, we open up the process of innovation to a diversity of actors who encounter and engage design processes in a variety of ways. We look at open modes of design production that do not privilege the big city and that provide new platforms for public participation in the challenges of our time.

Item Type: Article
Subjects: 300 Social Sciences > 300 Social sciences, sociology and anthropology > 302 Social interaction, Interpersonal interaction
300 Social Sciences > 360 Social problems and social services > 363 Other social problems and services
Divisions: Faculty of Art & Design > Visual Communication Design
Depositing User: Administrator UMN Library
Date Deposited: 03 Nov 2021 02:28
Last Modified: 03 Nov 2021 02:28
URI: https://kc.umn.ac.id/id/eprint/18997

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