Perancangan Kampanye Waspada Terjebak Toxic Productivity di Lingkungan Universitas

⭐ Aprilinca, Nelva (2022) Perancangan Kampanye Waspada Terjebak Toxic Productivity di Lingkungan Universitas. Bachelor Thesis, Universitas Multimedia Nusantara.

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Abstract

Toxic productivity merupakan obsesi seseorang untuk terus produktif tanpa mempedulikan kondisi diri sendiri dan orang lain. Toxic productivity tidak hanya terjadi di dunia pekerjaan, tapi juga di universitas khususnya pada mahasiswa. Toxic productivity dapat menyebabkan dampak yang buruk terhadap kesehatan fisik maupun mental. Namun, masih banyak yang tidak menyadari berada di toxic productivity karena persepsi mengenai produktivitas. Dalam perancangan ini, penulis menggunakan landasan teori kampanye sosial dan teori desain. Pengumpulan data dilakukan dengan menggunakan metode campuran, yaitu kulitatif dan kuantitatif. Metode kualitatif dilakukan melalui wawancara, sedangkan metode kuantitatif dilakukan melalui kuesioner. Penulis melakukan perancangan kampanye mengenai toxic productivity di lingkungan universitas untuk memberikan perpsepsi baru mengenai produktivitas agar mahasiswa dapat terhindar dari toxic productivity.

Item Type:	Thesis (Bachelor Thesis)
Creators:	Aprilinca, Nelva (00000030220)
Contributors:	Rizaldi, Mohammad
Keywords:	toxic productivity, kampanye, produktivitas vii Perancangan Kampanye Waspada Toxic Productivity di Lingkungan Universitas, Nelva Aprilinca, Universitas Multimedia Nusantara
Subjects:	000 Computer Science, Information and General Works > 000 Computer Science, Knowledge and Systems > 004 Computer Science, Data Processing, Hardware > 004.2 Systems Analysis and Design, Information Architecture, Performance Evaluation
Sustainable Development Goals:	Goal 12. Ensure sustainable consumption and production patterns Goal 08. Promote sustained, inclusive and sustainable economic growth, full and productive employment and work for all Goal 09. Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation
Divisions:	Faculty of Art & Design > Visual Communication Design
Date Deposited:	05 Dec 2022 03:42
URI:	https://kc.umn.ac.id/id/eprint/20364

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