Aktivitas Marketing Communication di Kompas TV

Ismi Aulia, Widya (2022) Aktivitas Marketing Communication di Kompas TV. Internship Report, Universitas Multimedia Nusantara.

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Abstract

Public Relation penting untuk membangun relasi dengan media massa sekarang ini semakin meningkat. Hal tersebut disebabkan oleh kekuatan media yang dapat berpengaruh pada citra organisa. Aktivitas yang dilakukan oleh penulis secara umum adalah mencari event untuk diajak kerjasama sebagai partnership, dan mencari komunitas. Berdasarkan hasil praktik kerja magang yang dilakukan oleh penulis, dapat disimpulkan bahwa melakukan partnership dan community relation dapat mendapatkan publikasi secara cuma-cuma dan mengurangi expenses.

Item Type:	Technical Report (Internship Report)
Creators:	Ismi Aulia, Widya (00000017679)
Contributors:	Sri Eko Murtiningsih, Bherta (0301036603)
Keywords:	Partnership, Community Relation, Kompas Tv
Subjects:	300 Social Sciences > 300 Social sciences, sociology and anthropology > 302 Social interaction, Interpersonal interaction > 302.2 Communication 300 Social Sciences > 300 Social sciences, sociology and anthropology > 302 Social interaction, Interpersonal interaction > 302.23 Media of Communication, Mass Media
Sustainable Development Goals:	Goal 04. Ensure inclusive and equitable quality education and promote lifelong learning Goal 08. Promote sustained, inclusive and sustainable economic growth, full and productive employment and work for all Goal 09. Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation
Divisions:	Faculty of Communication > Strategic Communication
Date Deposited:	28 Jun 2022 06:14
URI:	https://kc.umn.ac.id/id/eprint/21322

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