Social Network Analysis: Local and Global Centrality as the Communication Network Structure in the Beef Cattle Farmer Groups

Gandasari, Dyah and Dwidienawati, Diena and Tjahjana, David and Sugiarto, Mochamad and Faisal, Muhamad (2022) Social Network Analysis: Local and Global Centrality as the Communication Network Structure in the Beef Cattle Farmer Groups. International Journal of Industrial Engineering & Production Research, 33 (2). pp. 1-17. ISSN 2008-4889

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Abstract

The dynamic among farmer institutions has essential problems to be addressed, especially regarding the pattern and process of communication interactions developing farmer institutions. Therefore, an assembly of agribusiness information within the communication network of the farmer group is of primary interest for our study. This study aims to analyze the agribusiness network structure of beef cattle farmer groups in Subang Regency, West Java, Indonesia. The Social Network Analysis (SNA) was used for discovering communication network structure. Data were collected through interviews using a questionnaire. The census method was used for the sampling technique, and UCINET 6 was used to analyze the data. The results of the study show that: 1) the average value of the local centrality of the Bina Insani farmer group shows a value of 2.28 – 3.33, and the Sarimulya Mandiri farmer group shows a value of 1.42 - 2.33. This means that beef cattle farmers can contact only one to three people to get agribusiness information on beef cattle, 2) the average value of the global centrality of the Bina Insani farmer group shows a value of 453.17 - 571.39, and the Sarimulya Mandiri farmer group shows a value of 90.67 to 240.00. This means that the value is still high and is close to the maximum. The limitation of this study is that it is only in quantitative approach. Therefore, it is recommended to conduct further research in a qualitative approach to further analyze the roles play in the networks that can be considered in an increasing group social capital.

Item Type:	Article
Keywords:	Communication; Connectivity; Network; Social capital.
Subjects:	000 Computer Science, Information and General Works > 000 Computer Science, Knowledge and Systems > 004 Computer Science, Data Processing, Hardware > 004.2 Systems Analysis and Design, Information Architecture, Performance Evaluation 000 Computer Science, Information and General Works > 000 Computer Science, Knowledge and Systems > 005 Computer Programming > 005.4 System Programming, Operating System, Computer Interface
Divisions:	Faculty of Engineering & Informatics > Information System
Depositing User:	Administrator UMN Library
Date Deposited:	29 Aug 2024 04:20
Last Modified:	29 Aug 2024 07:07
URI:	https://kc.umn.ac.id/id/eprint/31180

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