Board Game Design to Learn about User Persona in Entrepreneurship Programme in Kurikulum Merdeka

Mahatmi, Nadia (2023) Board Game Design to Learn about User Persona in Entrepreneurship Programme in Kurikulum Merdeka. In: Proceedings of the International Conference of Innovation in Media and Visual Design (IMDES 2023).

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Abstract

Persona is a fictional character that represents the target audience so that the design process can be right on target. Knowledge of persona is very im- portant in the world of entrepreneurship. The Entrepreneurship Program is one of the programs launched by the Ministry of Education and Culture in Kurikulum Merdeka. In Kurikulum Merdeka, educators are asked to provide teaching in an unconventional form. Board game is one of the media commonly used in game- based learning. This study discusses the design process of a board game regarding persona for the Entrepreneurship programme. The methodology used in this re- search is qualitative and quantitative. With this research, it is hoped that it will make it easier for other educators to create board games for the needs of Kuriku- lum Merdeka.

Item Type:	Conference or Workshop Item (UNSPECIFIED)
Creators:	Mahatmi, Nadia
Contributors:
Keywords:	Kurikulum Merdeka, Board Game, Entrepreneurship, Persona.
Subjects:	300 Social Sciences > 330 Economics > 338 Production (Agriculture, Business Enterprise, Extraction of Minerals, General Production) > 338.04 Entrepreneurship 300 Social Sciences > 370 Education > 378 Tertiary Education, Higher Education, University 700 Arts and Recreation > 790 Outline of Sports, Games and Entertainment > 793 Indoor Games and Amusements
Sustainable Development Goals:	Goal 04. Ensure inclusive and equitable quality education and promote lifelong learning Goal 08. Promote sustained, inclusive and sustainable economic growth, full and productive employment and work for all Goal 09. Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation
Divisions:	Faculty of Art & Design > Visual Communication Design
Date Deposited:	06 May 2025 08:00
URI:	https://kc.umn.ac.id/id/eprint/37305

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