The Influence of Financial Socialization on Financial Literacy about Stock Investment in the Millennial Generation

Yanuarti, Ika and Eaw, H.C. and Annuar, Nursyamilah (2021) The Influence of Financial Socialization on Financial Literacy about Stock Investment in the Millennial Generation. UIJRT (United International Journal for Research & Technology), 3 (2). pp. 92-97. ISSN 2582-6832 (In Press)

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Abstract

Based on data from the Financial Services Authority (OJK), the number of investors investing in the capital market is still relatively low when compared to the total population of Indonesia. The low interest in investing in the capital market caused by a lack of financial literacy in investment instruments in the capital market. Financial literacy can be improved through Financial Socialization conducted by Socialization Agents consisting of family, peers, formal education, and the media. The object of this research is the millennial generation, because investing in stocks, has a relatively high risk, so it is estimated that the age that is resistant to anticipating high risk is the age of the millennial generation. The purpose of this research is to find out which socialization agent has the biggest role in the process of financial literacy. This research is a quantitative research using primary data whose data is obtained by conducting a survey. This research found that media is the most influential agent of financial socialization on financial literacy in the millennial generation. The logical explanation is that the accessibility of media and the familiarity of internet based media and social media for millennial generation.

Item Type: Article
Keywords: Agents of Financial Socialization, Financial Literacy, Financial Socialization.
Subjects: 300 Social Sciences > 300 Social sciences, sociology and anthropology > 305 Groups of People (Incl. social identity, Discrimination, Gender Equality, Social Status) > 305.2 Age Groups
300 Social Sciences > 330 Economics > 332 Financial Economics (Shares, Investment) > 332.6 Investment
600 Technology (Applied Sciences) > 650 Management and Public Relations > 658 General management (Risk Management, Profit and Loss, Logistics) > 658.1 Organizations > 658.15 Financial Management
Divisions: Faculty of Business > Management
Depositing User: Administrator UMN Library
Date Deposited: 23 May 2025 03:12
Last Modified: 23 May 2025 03:33
URI: https://kc.umn.ac.id/id/eprint/37325

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