Analisis Pengaruh Potential Quality, Process Quality, dan Outcome Quality pada Business Success Penyedia Jasa Logistik: Telaah pada PT. XYZ

Meliandra, Kintan (2019) Analisis Pengaruh Potential Quality, Process Quality, dan Outcome Quality pada Business Success Penyedia Jasa Logistik: Telaah pada PT. XYZ. Bachelor Thesis thesis, Universitas Multimedia Nusantara.

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Abstract

Penelitian ini bertujuan untuk mengetahui adanya pengaruh potential quality terhadap business success, process quality terhadap business success dan outcome quality terhadap business success PT. XYZ. Penelitian ini menggunakan data primer yang diperoleh dari penyebaran kuesioner kepada 15 responden PT. XYZ. Metode yang digunakan dalam penelitian ini adalah metode deskriptif dan kausal dengan metode non-probability sampling dan teknik judgemental sampling. Data yang diperoleh kemudian dianalisis dan diolah menggunakan Structural Equation Modeling (SEM) software SMARTPLS 3.0. Hasil dari penelitian ini menunjukkan bahwa terdapat pengaruh positif dan signifikan dari process quality terhadap business success, serta pengaruh positif dan signifikan dari outcome quality terhadap business success.

Item Type: Thesis (Bachelor Thesis)
Keywords: potential quality, process quality, outcome quality, business success, logistic
Subjects: 600 Technology (Applied Sciences) > 650 Management and Public Relations > 657 Accounting > 657.7 Accounting for Specific Phases of Business Activity
600 Technology (Applied Sciences) > 650 Management and Public Relations > 658 General management (Risk Management, Profit and Loss, Logistics)
Divisions: Faculty of Business > Management
SWORD Depositor: Administrator UMN Library
Depositing User: Administrator UMN Library
Date Deposited: 04 Dec 2019 08:09
Last Modified: 27 Jun 2023 05:46
URI: https://kc.umn.ac.id/id/eprint/10314

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