Peran Desain Grafis pada Creative Marketing di PT. Netwave Multimedia

Halim, Sheila Christine (2017) Peran Desain Grafis pada Creative Marketing di PT. Netwave Multimedia. Internship thesis, Universitas Multimedia Nusantara.

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Abstract

Penulis melaksanakan program magang di PT Netwave Multimedia, khususnya di INTV yang bergerak di bidang pertelevisian. Program magang yang dilakukan penulis yaitu selama 3 bulan, terhitung dari 27 Juni 2016 sampai 26 September 2016. Penulis ditempatkan di bagian creative marketing, yang bertugas untuk membuat desain keperluan marketing, seperti letterhead, goodie bag, promo media sosial, ada juga untuk keperluan perusahaan, seperti desain proposal program, rate card, proposal corporate, selain itu juga penulis mengerjakan desain on air look, seperti banner template, credit title, template promo program, dan super impose. Pada program magang ini, penulis banyak mendapatkan pengalaman dan hal baru baik softskills maupun hardskill seperti organisasi yang baru, pengenalan akan dunia pertelevisisan, mengetahui cara teknis baru, cara pengaplikasian desain dengan baik, cara membuat desain promosi dengan menggunakan strategi marketing, etika dalam bekerja, etika dalam bersosialisasi, dan banyak hal lainnya.

Item Type:	Thesis (Internship)
Keywords:	INTV, desain grafis, marketing, creative, skills.
Subjects:	700 Arts and Recreation > 740 Graphic Arts and Decorative Arts 700 Arts and Recreation > 740 Graphic Arts and Decorative Arts > 741 Drawing and drawings (Incl. cartoons, animations, comics, graphic novels and caricatures) 700 Arts and Recreation > 740 Graphic Arts and Decorative Arts > 741 Drawing and drawings (Incl. cartoons, animations, comics, graphic novels and caricatures) > 741.6 Graphic Design, Illustration
Divisions:	Faculty of Art & Design > Visual Communication Design
Depositing User:	Administrator UMN Library
Date Deposited:	09 Mar 2020 04:25
Last Modified:	05 Feb 2024 06:21
URI:	https://kc.umn.ac.id/id/eprint/12526

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