Peran Creative Director dan Copywriter Dalam Pembuatan Proyek Employeebranding Alfagroup

⭐ Christian, Albert (2020) Peran Creative Director dan Copywriter Dalam Pembuatan Proyek Employeebranding Alfagroup. Internship Report, Universitas Multimedia Nusantara.

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Abstract

Pada zaman sekarang perkembangan teknologi digital sangat pesat seperti audio dan visual yang merupakan salah satu aspek paling sering digunakan dan dekat dengna kehidupan kita saat ini. Aspek ini juga banyak digunakan dalam kegiatan ekonomi dan bisnis, seperti dalam perusahaan. Untuk itu dari PT. Sumber Alfaria Trijaya, Tbk ingin membuat sebuah proyek employee branding untuk perusahaannya dengan menggunakan medium digital yakni audio visual dalam menyampaikan maksudnya terhadap para karyawan mereka dan calon karyawan baru. Alasan penulis memilih praktik kerja magang di PT. Sumber Alfaria Trijaya, Tbk karena penulis mendapatkan informasi bahwa dengan bekerja dikantor biasanya orang akan mendapatkan ilmu mengenai disiplin, attitude, komunikasi yang memang penulis inginkan.

Item Type:	Technical Report (Internship Report)
Creators:	Christian, Albert (00000015241)
Contributors:	Hasan, Kemal (0303016705)
Keywords:	Creative Director, Copywriter, PT. Sumber Alfaria Trijaya, Tbk
Subjects:	700 Arts and Recreation > 790 Outline of Sports, Games and Entertainment > 791 Movie industry, Circuses, TV, Radio, Puppetry, Pageantry, Animal Performances 700 Arts and Recreation > 790 Outline of Sports, Games and Entertainment > 791 Movie industry, Circuses, TV, Radio, Puppetry, Pageantry, Animal Performances > 791.43 Film crew (director, script, actor, actress, editor, producer)
Sustainable Development Goals:	Goal 04. Ensure inclusive and equitable quality education and promote lifelong learning Goal 08. Promote sustained, inclusive and sustainable economic growth, full and productive employment and work for all Goal 09. Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation
Divisions:	Faculty of Art & Design > Film & Animation
Date Deposited:	05 Dec 2020 01:02
URI:	https://kc.umn.ac.id/id/eprint/14015

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