Perancangan ulang logo brand raff house

Pramudhita Putra, Leonardus Aditya (2014) Perancangan ulang logo brand raff house. Bachelor Thesis thesis, Universitas Multimedia Nusantara.

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Abstract

Perancangan visualisasi logo Raff House yang penulis tentukan sebagai proyek tugas akhir diawali karena dari tidak adanya kekuatan brand yang dimiliki oleh brand Raff House. Maka dari itu penulis merancang sebuah identitas brand melalui pembentukan identitas visual yang paling mendasar, yaitu logo. Dalam proses perancangannya, penulis menggunakan metode penelitian observasi, wawancara, kuisioner, serta didukung oleh berbagai literatur yang berkaitan dengan perancangan identitas brand dan logo dari berbagai buku.

Item Type:	Thesis (Bachelor Thesis)
Subjects:	300 Social Sciences > 380 Commerce, communications and transportation > 381 Commerce (Trade, Incl. Branding, Marketing and Warehousing) 700 Arts and Recreation > 740 Graphic Arts and Decorative Arts > 740 Graphic arts (Incl. typographical designs; two-dimensional mixed-media, icon and mascot designs) 700 Arts and Recreation > 740 Graphic Arts and Decorative Arts > 741 Drawing and drawings (Incl. cartoons, animations, comics, graphic novels and caricatures)
Divisions:	Faculty of Art & Design > Visual Communication Design
Depositing User:	Administrator UMN Library
Date Deposited:	30 Aug 2017 02:59
Last Modified:	26 Jan 2023 23:58
URI:	https://kc.umn.ac.id/id/eprint/2574

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