Perancangan Identitas Visual Toko Daring Daifron

Wibowo, Christian Theodore (2018) Perancangan Identitas Visual Toko Daring Daifron. Bachelor Thesis thesis, Universitas Multimedia Nusantara.

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Abstract

Daifron merupakan suatu online store (toko daring) yang dimiliki PT Rofina Indah Jaya. Sebelumnya PT Rofina Indah Jaya terkenal dengan brand pakaian bernama Poshboy. PT Rofina Indah Jaya berencana akan menjadikan internet sebagai media utama untuk berjualan produk salah satu brand yang dibuatnya yaitu Posh. Tujuan dari perancangan ini adalah untuk membuat identitas visual toko daring Daifron sebagai tempat PT Rofina Indah Jaya menjual produk brand Posh. Hasil dari perancangan ini berupa graphic standard manual yang berisi mengenai aturan identitas visual toko daring Daifron. Perancangan ini menggunakan metode kualitatif dan kuantitatif untuk mencari data mengenai Daifron.

Item Type: Thesis (Bachelor Thesis)
Keywords: identitas visual, toko daring, fesyen, pakaian
Subjects: 300 Social Sciences > 380 Commerce, communications and transportation > 381 Commerce (Trade, Incl. Branding, Marketing and Warehousing)
600 Technology (Applied Sciences) > 650 Management and Public Relations > 658 General management (Risk Management, Profit and Loss, Logistics) > 658.8 Mall, Shopping Center, E-Commerce > 658.87 Retail Channel > 658.872 Brand, Branding
Divisions: Faculty of Art & Design > Visual Communication Design
Depositing User: Administrator UMN Library
Date Deposited: 11 Jul 2019 02:19
Last Modified: 18 Apr 2023 03:02
URI: https://kc.umn.ac.id/id/eprint/6655

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