Perancangan Promosi Produk Rekompos

⭐ Sta, Phoni (2022) Perancangan Promosi Produk Rekompos. Bachelor Thesis, Universitas Multimedia Nusantara.

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Abstract

Rekompos merupakan komposter yang digunakan untuk mengubah sampah- sampah sisa makanan menjadi pupuk organik. Sumber sisa makanan berasal dari sampah rumah tangga. Hal ini diketahui berdasarkan Grafik Komposisi Sampah (SIPSN, 2000) yang menyatakan komposisi sampah paling banyak berdasarkan jenisnya yaitu sampah makanan sebesar 40,6% dan berdasarkan sumbernya yaitu berasal dari rumah tangga sebesar 38,2%. Oleh karena itu, dibutuhkan perancangan media promosi untuk meningkatkan penjualan produk Rekompos agar dapat mengurangi penumpukan sampah di Indonesia. Metode penelitian yang digunakan dalam perancangan adalah metode campuran berupa wawancara, kuisioner, studi referensi, dan FGD. Melalui perancangan ini, diharapkan masyarakat Indonesia dapat memiliki kesadaran dan mulai berkontribusi meminimalisir sampah rumah tangga, dimulai dari mengompos.

Item Type:	Thesis (Bachelor Thesis)
Creators:	Sta, Phoni (00000026776)
Contributors:	K.F.H. Hutapea, Gideon
Keywords:	kompos, sampah organik, promosi vii Perancangan Promosi Produk Rekompos, Phoni Sta, Universitas Multimedia Nusantara
Subjects:	600 Technology (Applied Sciences) > 650 Management and Public Relations > 658 General management (Risk Management, Profit and Loss, Logistics) > 658.8 Mall, Shopping Center, E-Commerce > 658.82 Sales Promotion 700 Arts and Recreation > 740 Graphic Arts and Decorative Arts > 741 Drawing and drawings (Incl. cartoons, animations, comics, graphic novels and caricatures) > 741.6 Graphic Design, Illustration
Sustainable Development Goals:	Goal 12. Ensure sustainable consumption and production patterns Goal 08. Promote sustained, inclusive and sustainable economic growth, full and productive employment and work for all
Divisions:	Faculty of Art & Design > Visual Communication Design
Date Deposited:	25 Nov 2022 05:35
URI:	https://kc.umn.ac.id/id/eprint/20150

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