Penerapan Konsep Trusted Dalam Video Company Profile Century Healthcare

Prasticia, Melvin Utami (2017) Penerapan Konsep Trusted Dalam Video Company Profile Century Healthcare. Bachelor Thesis thesis, Universitas Multimedia Nusantara.

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Abstract

Trusted merupakan suatu rasa keyakinan yang dimiliki oleh setiap individu untuk dapat bergantung pada orang lain, barang, maupun jasa agar dapat mengatasai suatu kondisi tertentu. Dengan demikian, konsep trusted digunakan dengan tujuan agar dapat meyakinkan konsumen pada kualitas obat asli dan juga jasa pelayanan yang diberikan oleh apotek Century Healthcare. Hal tersebut dapat terwujud dengan media company profile yang menginformasikan produk serta pelayanan. Oleh karena itu seorang creative director sangat berperan penting, hal ini dikarenakan creative director harus mampu mengembangkan client brief untuk mendapatkan sebuah konsep video yang akan digunakan. Konsep ini nantinya akan berpengaruh terhadap brand image perusahaan tersebut.

Item Type:	Thesis (Bachelor Thesis)
Keywords:	trusted, company profile, creative director, brand image.
Subjects:	700 Arts and Recreation > 700 Arts > 701 Philosophy and theory of fine and decorative arts 700 Arts and Recreation > 740 Graphic Arts and Decorative Arts > 740 Graphic arts (Incl. typographical designs; two-dimensional mixed-media, icon and mascot designs) 700 Arts and Recreation > 770 Photography, Computer Art, Film, Video > 770 Photography, Computer Art, Cinematography, Videography, Film, Movie
Divisions:	Faculty of Art & Design > Visual Communication Design
Depositing User:	Administrator UMN Library
Date Deposited:	01 Jul 2019 04:15
Last Modified:	23 May 2022 03:13
URI:	https://kc.umn.ac.id/id/eprint/5706

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